As the rollout continues, we wanted to explore what a brand-spanking-new flag means for our state. And how it supports Summit Events’ vision of elevating client experience through a shared love of Utah’s best-kept secrets and all our beautiful state has to offer.

The US Navy flag consists of the Department of the Navy seal centered on the flag, and a yellow scroll with the words United States Navy in dark blue letters, ...

Utah’s new Beehive Flag seeks to do the same. As brand recognition of our new flag grows (remember the mark of any great flag is in its simplicity and ability to be recreated from memory) recognition of Utah as a pioneer in the events industry does as well.

At Summit Events we see a bright future for our beloved state. As more and more companies recognize the value that Utah has to offer, our event industry grows.

This color represents liberty, a freedom that is deeply valued in the state. The Arizona flag is simple, yet regal. It embodies the color of the state and truly ...

In April, toolkits arrived at public municipalities around the state. These toolkits provided Utah citizens with guides, resources and anything else they might need to create their very own flag designs.

Thanks to More Than a Flag (which is managed by the Utah Department of Cultural & Community Engagement) we’ve got the full timeline of events for you! From the initial announcement through the final design approval.

Throughout the late fall months, the Design Review Subcommittee met to take into account all public comments and feedback on the 20 semi-finalist designs and to make a final selection.

Think of the flag logo appearing everywhere. Printed on everything from shirts, cakes and other memorabilia. This influences how a state is seen and regarded by the public.

Now that the flag design has been approved there is a waiting period. The bill takes effect (and the new flag officially begins flying) on March 9, 2024.

Because a flag is public domain, it increases brand recognition as it’s displayed by retailers, or on merchandise. In other words, it can be used by anyone at any time. So the more that flag colors and symbols are incorporated into state branding, the bigger its effect on economic growth.

Survey respondents had been given a list of 19 of Utah’s state symbols. These included everything from the state animal (Rocky Mountain elk) to the state mineral (copper).

Earlier this month, in a historic vote, the Utah legislature officially approved the flag redesign. Which is fondly referred to as the “Beehive Flag.” The legislation (SB 31) is on its way to the Governor’s desk for final approval before the flag will start flying early next year.

Businesswire explains, Colorado’s “reputation has an impact on how people think about and respond to our state. A brand that embodies our state’s upward momentum will help Colorado attract top talent, quality companies, and jobs.”

We look forward to promoting our extensive local knowledge and expertise to companies and events on a larger national scale. We know our clients will fall in love with all of our state’s best-kept secrets and destinations. Just like we have. Interested in working with Summit Events as Utah’s industry expands? Submit a Request for Proposal and we’ll be in touch!

A flag that embodies a state’s growth has the power to attract people and entities that contribute towards said growth and future-forward ideals. A state flag helps to refine a state’s brand recognition to attract top companies and talent. And if done well, stimulates the economy.

Rocky Mountain Flag Company. 3. Rocky Mountain Flag Company. 4.7 (10 reviews) ... kite selection is amazing, I'm not a kite runner but I do love kites for ...

When the new flag flies, Utah’s historic flag will be retired. Save for state holidays where it will be flown alongside the Beehive Flag.

Interviews with 777 Utahans began in November and continued through December 12, 2021. Residents were surveyed across counties with a whopping 30% of participants having lived in Utah for over 40 years. And 70% residing here for at least 20 years.

Each state flag has its own distinct features to promote the mission, identity, and culture of the state. The Beehive Flag is no different and every symbol, color and aspect of the design was placed there with intention and purpose.

Colorado in particular has incorporated its flag design elements into things like their state highway markers and major league soccer team uniforms. As people travel throughout the state or see its colors mirrored on sports players as they tour the country, people recognize Colorado. And think of its industry and nature as the perfect backdrop for their events.

Perhaps the most important part of this entire process is how inclusive it’s been for residents. Utahans were consulted from the very beginning. Citizens played a huge part in everything from the potential of a new flag to the redesign and the final selection.

Our new flag, on the other hand, stands up much better against the five rules for any great flag. Here are the components as outlined by More Than a Flag:

Our new Beehive Flag sets out to do just that. To give all Utah residents a sense of pride and belonging whenever and wherever they see the flag flying.

Yes, vexillologists. We promise it’s a real word, a real job, and an incredibly valuable position in the design process. Without them, we wouldn’t have the iconic Beehive flag design.

Good Flag, Bad Flag, a guide compiled from the wisdom of over 20 vexillologists and translated into seven different languages, outlines the five elements of an excellent flag:

But nothing good comes from rushing. Dare we say, the new Beehive Flag lives up to the time it took to create the new design. At Summit Events we are passionate about the potential this new flag holds for tourism and events in Utah.

It is both distinctive and related. The red, white and blue colors are a nod to our country and to freedom. The distinctive beehive gold is a standout representation of our state emblem.

When well-designed, a state flag also serves as a powerful branding tool. It has the power to capture the essence of the state while delivering brand recognition to those both inside and outside of it.

More Than a Flag tells us that “similar submissions were combined, and then refined by designers paired with experienced flag artists, known as vexillologists.”

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Each of these symbols was used in numerous designs throughout the creative process. And as the name the Beehive Flag suggests, one of the standouts was seamlessly incorporated into the final design.

During the months of June, July and August, the Design Review Subcommittee narrowed down thousands of potential designs to just 20.

We look to Colorado as an example. Their new state brand was unveiled in 2013, with strong flag recognition existing before that.

While the majority of Utahans felt the historic flag represented our state well, they didn’t feel the flag represented them personally.

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Utah is set apart by its national parks, world-class mountain biking and skiing, and stunning cultural history. With the new flag officially approved, we can’t wait to see how the brand recognition will elevate our already-spectacular state.

In the Book of Genesis, it appeared as proof of a covenant between God and all living creatures. It was also found in Chinese, Egyptian and Native American ...

The response received was tremendous! More than 11,000 residents responded and engaged with the post in the first week alone. Throughout the entire process, Utah recorded over 44,000 survey responses from engaged residents.

202379 — I am very hesitant to describe shifts in the precise colours used as a "flag change" or "redesign" in any context. Through much of history, ...

Why? Well, you may not expect it, but a flag is an important branding tool. In the events space, we are looking forward to the branding and retail elements that come with the new Beehive Flag and are excited to see how it encourages and uplifts tourism.

The tally? Over 7,000 designs were received by the Utah Department of Cultural & Community Engagement. That’s a pretty spectacular show of community support if we do say so ourselves.

In a historic moment, the Beehive Flag was officially approved by Utah’s Legislature earlier this month on March 2, 2023.

During this time, professional designers had the liberty to refine the colors and symbols of the final contenders. From there, three to five flag designs made their way to the Utah State Flag Task Force.

Baseball is better a Mile High.

2022629 — The display of a flag on private property is a First Amendment free speech issue, regardless of the message displayed upon the flag, ...

Both stood out as the most valuable characteristics of our state, with Recreation and a Sense of Community following close behind.

The first step is to propose the change to residents. From there the creative process begins. And then the legislative process. As you can see from the timeline below, this change has been in the works for over a year.

Utah’s first-ever More Than A Flag Day was announced on January 19, 2022, by Governor Spencer J. Cox. With this announcement, came a state-wide initiative and invitation for flag designs from Utahans everywhere.

We’ve got to give a huge thank you and shoutout to the State Flag Task Force for selecting the final design out of 7,000 contenders!

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Jul 10, 2024 — The purple in the flag represents cisgender women, while the black triangle symbolizes lesbians. ... left-hand corner. DeBlase indicated that he ...

Now known as the “historic” flag, Utah’s state flag represented us well for many years. But it didn’t meet all five “good flag” characteristics.

Signal Flags Meanings | Navy Signal Flags | All Star Flags ; Charlie Signal Code Flag, Charlie, "Yes" or "affirmative". ; Delta Signal Code Flag, Delta, I am ...

Winter marked the selection and proposal of the final flag design. A vote on November 10, 2022, sent the Beehive Flag to the Utah state legislature.

In May, professional designers came on board. Tasked with delivering up to five designs each, these professionals drew inspiration from public survey results.

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